Software Cos.

web site updated 3 July 2007

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Developing Winning Salespeople

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Software development

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Consulting for your clients

Developing Winning Salespeople

Can you afford to hire experienced salespeople who command 6 digit incomes to start? If you are like most software companies, you must do like Dr. Frankenstein and build your own monsters.

After almost 20 years in this industry, I have observed two primary methods of training new salespeople in this industry:

  1. Training by accident

  2. Training by osmosis

Training by accident involves allowing a salesperson to self-teach by learning your computer system and then expecting them to sell the product. While this method can be quite effective if you are willing to wait five to ten years for the candidate to catch on, in all likelihood, you will fire this individual within one year.

Training by osmosis involves hoping that the candidate will watch enough presentations of other people that all of "this" will sink into the brain and the candidate will be successful. This method is much more effective and only takes three or four years, if you are willing to wait.

What is truly amazing about this is that you will then blame the candidate for failing to become successful!

Guess what? YOU failed.

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If the candidate was not competent, guess who selected the candidate?

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If the candidate was competent, but failed to catch on, guess who trained the candidate?

Either your selection method or training method is flawed.

BUT there is a way. Retail Business 101, Inc. offers a salesperson training seminar to teach you and your salespeople how to be successful. In the future, you will have a blueprint for building successful salespeople who will become effective much faster than through Osmosis or by Accident.

If you need help, call toll free, at 866.32.RB101.

Software Development

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Does your system inundate your clients with reports?

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Do many of your clients use the system for little more than cash balancing and inventory counting?

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Are many of your customers weak users of your system?

System searches have taught us that most software contains thousands of report combinations that are little more than list generators. There is no approach to the decision-making side of inventory management. Decision-making is not Purchase Orders, Receiving, Distribution, Sales Entry and Inventory Counting. Those are functions that many software companies pass off as Inventory Management.

As a result, most retailers do not know where to begin in using your system to obtain the benefits that caused them to purchase your system in the first place. In another 3-5 years, that customer has a high likelihood of dropping your system.

If these apply to you, it is time to develop software that will make your customers smarter and ensure that they will stay with you in the future. We can help in developing software that fits the decision-making processes and the way that retail operates.

Call us for information at 866.32.RB101 (toll free).
Our direct number from outside the US is +1 760.724.0385.

Consulting for Your Clients

If your system is in good shape but your customers are weak users of the system, maybe they need some guidance to better use the system. Retail Business 101 will work with you to help your clients better understand the ways they can succeed by using your system.

Making your customers happy will help you maintain support revenue and help you survive through tough times.

Call me today for more information. Toll free 866.32.RB101.
Our direct number from outside the US is +1 760.724.0385.

Contact us by e-mail at info@retailbusiness101.com

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